What message is your LinkedIn profile sending about you, does it even exist? Your personal brand is your business, take control of it today!
As a recruiter I spend most of my day hunting for talented and ‘high quality’ candidates for my ‘high profile’ clients. Recruiters use key-word searches to identify passive candidates and convince them that their clients have better jobs.
How can it be that you have applied for several of jobs and aren’t successful at any but someone not actively looking is approached by a recruiter, gets an interview set up and gets an offer? It’s probably because they have a highly optimized LinkedIn profile.
“You too are a brand. Whether you know it or not. Whether you like it or not.” -Marc Ecko
LinkedIn is a great tool if used right. In this 20-page workbook, I guide you step-by-step to build a killer LinkedIn profile that will get views and action from recruiters and hiring managers. More powerful is that by completing this exercise, you will learn more about yourself and potential skills you overlooked in the past.
Everyone has something of value to offer prospective employers, everyone can get their dream job
This workbook offers:
- An introduction to LinkedIn
- Understand the value as a job search, branding and networking tool
- Step by step guide on setting up and the key areas to focus on
- Identifying your technical and soft skills
- Mastering keywords
- Connections and how to send personalized invites
- What content to post and how to post
- LinkedIn groups
- Dos and Don’ts